Seeing is Believing
KRESGE EYE INSTITUTE AND OPERATION: KID EQUIP PARTNER TO HOST
“SEEING IS BELIEVING” HOLIDAY INITIATIVE
While many organizations are asking for toys and other tangible objects to give to families during the holidays, Kresge Eye Institute wants to give local families something very basic, yet essential – an eye exam.
To make this happen, Kresge Eye Institute partnered with Operation: Kid Equip to help the organization reach out to uninsured and underinsured families through schools Operation: Kid Equip services in the metro Detroit community. Through the “Seeing is Believing” holiday initiative, Kresge Eye Institute will provide complimentary and comprehensive dilated eye examinations to five families. If the eye exam shows that family members need eyeglasses, Kresge Eye Institute will also provide them free-of-charge.
The program is open to all metro Detroit families. Nominations will be accepted from December 1-15. To nominate your family or a family in need, go to http://seeingisbelieving.operationkidequip.org.
“Operation: Kid Equip understands that part of literacy is being able to see the words on a page correctly,” said Menachem Kniespeck, president and CEO of Michigan Friends of Education-Operation: Kid Equip. “With so many of our families struggling to make ends meet, things like eye exams and expensive glasses can be overlooked, which can lead to a child falling behind in school. Since we exist to make sure children are adequately equipped for the school day, we believe this partnership is an excellent fit.”
Medical Director of Kresge Eye Institute’s Well Eye Care Centers Elizabeth Hakim Yates, O.D. will provide the exams for the families.
“An annual eye exam is important regardless of your age or physical health,” Dr. Yates said. “Eye exams can detect chronic systemic diseases such as diabetes, hypertension, thyroid disorders and many other heredity diseases. We partnered with Operation: Kid Equip on this program because we believe healthier eyes and clear vision will help children learn better.”
To learn more about Kresge Eye Institute, visit www.kresgeeye.org, or www.kresgeeyewear.com.
To nominate a family, visit http://seeingisbelieving.operationkidequip.org
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